Mental Health For Creatives

A lot of creatives who exert too much of their brainpower usually exhaust not only their physical strength when engaging in various multi-tasking activities, they also tend to overextend their brains up to the point when it needs some good old time for relaxation.

Photo by Elina Krima on

A lot of busy people cannot fathom the idea of relaxing and taking the time off from work tend to start having nervous breakdowns, anxiety depression and all sorts of mental illnesses that can cause a person’s sanity to go haywire.

If you are constantly worried and fussing over things, there is a solution!

Anxiety depression is characterized by all sorts of irregularities and erratic behaviour from the person who is suffering from it, this is usually due to certain stress triggers that may tend to easily cause a person undue jitters and stress.

A lot of creatives who tend to get easily nervous over stressful activities are prone to having anxiety depression, it’s just a matter of being strong-willed when it comes to facing difficult and stress-prone activities. It may be pretty hard to overcome at first, but trying to be calm and cool in times of extreme pressure is what’ll save your mental health from going downward spiral.

When it comes to effectively curing one’s self of a mental illness, one must keep in mind that you have to be honest with yourself and assess what kind of depression or mental illness you have, go to a reputable psychiatrist to get yourself diagnosed correctly as well as be able to get the right depression treatment for yourself. Here are the various types of depression:

Manic or Bipolar depression – characterized by sudden and extreme changes in one’s mood wherein one minute he or she is in an elevated state of euphoria while the 

next minute (day or week) he or she is feeling to be in a personal hell.

Postpartum depression – characterized by a prolonged sadness and a feeling of emptiness by a new mother wherein physical stress during childbirth, an uncertain sense of responsibility towards the newborn baby can be just some of the possible factors why some new mother goes through this.

Dysthymia – characterized by a slight similarity with depression, although this time, it’s been proven to be a lot less severe, of course with any case, should be treated immediately.

Cyclothymia – characterized by a slight similarity with Manic or Bipolar depression wherein the individual suffering from this mental illness may occasionally suffer from severe changes in one’s moods.

Seasonal Affective Disorder – characterized by falling in a rut only during specific seasons (i.e. Winter, Spring, Summer or Fall) studies, however, prove that more people fall into a rut more during the Winter and Fall seasons and lastly, Mood swings, wherein a person’s mood may shift from happy to sad to angry in just a short time.  

But the type of depression that has been proven to be quite common among creatives is anxiety depression, which is characterized by the state of being overly anxious about things.

Anxiety, is a supposedly normal behaviour that’ll help a person adjust more to a certain stressful activity like first date jitters or a gruelling exam the following day. Anxiety helps you get psyched up towards facing certain “difficult situations”; anxiety, therefore, is actually a good thing.

Anxiety depression, however, is simply the opposite, not to be easily dismissed as a “case of the nerves”; Anxiety depression is in actuality an illness that can be caused by the biological makeup of an individual, or in other words, a hereditary illness.

There are various types of Anxiety depression, each having its unique characteristics. Take for example Generalized Anxiety Disorder or GAD, this kind of Anxiety depression is a lot more complicated than the average Anxiety depression, despite possibly being a day-to-day habit for those who suffer this kind of Anxiety depression, Generalized Anxiety Disorder makes the individual quite more paranoid than usual, anxiety attacks are more frequent, even absurd at times.

They can even be anxious even when there’s no apparent reason that calls for them to behave in such away. People suffering from Generalized Anxiety Disorder shows a lot of symptoms, from lack of sleep to being unable to relax, getting tired easily, cannot concentrate on what they’re doing and even suffering from depression.  This kind of Anxiety depression is still curable; just a little work will do the trick.

But the best trick of all, Is rest.

Thank you for reading to the end of this blogpost. Here is a bonus tip for you!

Did you know,

In a 2015 study, Iceland scientists found that people in creative professions are 25% more likely to have gene variants that increase the risk of bipolar disorder and schizophrenia?

Subscribe to the ebooktreehouse blog/podcast for weekly content for creatives, content creators and entrepreneurs.

More importantly! Learn more about mental health for creatives by Grabbing this ebook today at our bookstore.

Affiliate Marketing For Beginners

Affiliate Marketing is a derivative of Internet marketing where the advertisement publisher gets paid for every customer or sales provided by him.

Affiliate marketing is the basis for all other Internet marketing strategies.

In this type of marketing, affiliate management companies, in-house affiliate managers and third-party vendors are effectively utilized to use E-mail Marketing, Search Engine Marketing, RRS Capturing and Display Advertising for the success of the product.

The web traffic can be traced with the help of a third party or own affiliate programs.

A lot of work is involved in this process. At first marketing by this method involved lots of spamming, false advertising, trademark infringement, etc. But, after the invention of complex algorithms and advanced security, this has been regularized to make it safer for doing business and shopping online.

This even led to the better scrutinizing of the terms and conditions by the merchants. Affiliate marketing became more profiting with the opening of more opportunities but at the same time, it also increased the competition in marketing.

Due to this pressure, in-house affiliate programs for merchants became a thing of the past and were replaced by out-sourced programs. The companies that offered this service have expert affiliate and network program managers who have various affiliate program management techniques.  These affiliate networks have publishers associated with them who help them with the advertising part. 

Affiliate marketing was started by who had music-oriented websites. They placed a list of music albums on their site and they paid others if they put those links in their websites when a visitor bought their album through their site. The first company to link with was Geffen Records.

Two months later, Amazon was offered by a woman that she would sell Amazon’s books on her website and she should be paid a certain percentage in return if she sold Amazon’s books through her site. They liked the idea and started the Amazon associates program. It was more of a commission program where they received a commission if a visitor clicked their links and banners on another’s site and bought anything through it.

Since its invention, the affiliate network has been adopted by various businesses like travel, education, telecom, mobile, gaming, personal finance, retail, and subscription sites, the most common being adult and gambling sectors. In the UK alone, affiliate marketing produced 2.16 billion pounds.

The compensation methods used are Cost per sale (CPS), Cost per action (CPA), Cost per mile (CPM) and Cost per click (CPC).

The first two are the more famous methods today. This is because in CPM and CPC, the visitor who turns up on a particular website might not be the targeted audience and a click would be enough to generate commission.

CPS and CPA have a compulsion that the visitor not only clicks on the link but also buys something or signs up for some service after it which proves that he is among the targeted audience. Only in the above case, the affiliate gets paid.

So the affiliate should try to send as much targeted traffic as possible to the advertiser to increase his/her returns and for this reason, affiliate marketing is also known as performance marketing because it depends on the performance of the affiliate. The affiliate team can be differentiated from a sales team from the nature of their jobs. The job of the affiliate team is to drag targeted traffic to a point and from that point it’s the job of the sales team to influence the visitor to buy the product or the service.

This is a very effective kind of method because the money is being paid only when results have been achieved.

The publisher incurs all the cost except that of the initial setup and development of the program, which is incurred by the merchant.

Many businesses give credit to this method of marketing for their success. 

Thanks for reading to the end of this episode. For that, we have a bonus tip for you.

Did you know, Based on Google Trends data, search interest in the query “affiliate marketing” has increased steadily over the past few years. Between 2015 and 2020, the search interest is up over 200%.

Subscribe to ebooktreehouse for more free educational content and do sure to follow the courses menu to check out Ebooks and Video Courses best suited for you.

Advertising 101; Self Promotion.

This image has an empty alt attribute; its file name is img_8841.jpg

Self-promotion is similar to spreading the word by any other means but with an artistic approach. If the artistic part were taken out of the equation advertising would look more like barging rather than self-promotion. There are many steps involved in this process. The first step is to collect and create useful content relating to the topic, which is not an easy job. 

In today’s fast-paced world owning a website for your business is a must! which is not a big deal anymore with so many people available who excel in web designing and also offer a competitive rate.

There are many types of technologies involved in the creation of a website, a one-page flash website wouldn’t take you places. Intense graphics should be incorporated to catch the eye of the customer.

 After the creation of a website, the website content should be emphasized upon. Writers who expertise in search engine optimization should be ranked so that the page ranks amongst the top pages on Google, Yahoo and Msn.

Search engines have become popular universally and your website doing good on them plays a more vital role than getting other kinds of references. Hence, efforts should be made on making remarkable progress to bring your website to the hit list.

Also, the material on the website should be updated frequently to meet the changing needs of the people. Get someone to design a logo for the company and website which is catchy and delivers the right message to the customers.

Other than website content, articles should also be published in newspapers, magazines and online publications especially business oriented emphasizing ten strong points which describe the best about the business or the product. Online publication will facilitate in providing successful searches to the targeted audience.

The next target method of advertising should be television. Putting a commercial during prime time will spread the message to a larger crowd. The content of the advertising should be akin to the value of the product. Famous personalities can be roped in to endorse the product, which will not only attract common people but also their fans in buying the product.

 From time to time it is essential to review the past work and improve on the mistakes previously committed. Once the previous mistakes are tackled, it wouldn’t hurt to analyze previous milestones, awards, and acquisitions. This increases the chances of running into something that deserves to be highlighted to the public.

 The more accomplishments you display to the public the more fan-following your product will get.

   Reviewing competitor’s work regularly would prove fruitful.  This would also help identify loopholes in your product that have been overlooked before and would provide the key reasons to improve on.

Although this is an old approach, snail mails are also one of the best advertising methods. As it’s a more energy consuming approach, you must have the addresses of the customers who are really in need of the product.

 Regular mails containing details about the new development will keep people informed about your company’s products.  A more modern approach to this method is collecting e-mail ids of the targeted customers and posting them ads and the latest deals.

 This is a cheaper and less time-consuming approach compared to snail mails as you can mass email as many people as you want at any time.

Before releasing any product in the market, product testing should be done by giving out samples among the targeted customers. The feedback makes it more clear whether the product is ready to be released in the market or whether changes should be made to make it more appealing to the public. It is recommended to approach sincere friends, acquaintances, partners and clients at first to test your product and then go to the public, as expert advice is more useful.

To make more brownie points, address the customers and clients and appreciate them for their contribution in making the product popular. Send a token of thanks on special occasions like festivals or on accomplishing an important task. Customers can also be thanked by offering special discounts and gifts.

After gaining popularity, the focus should be on retaining the reputation rather than taking things for granted.

Thanks for reading this blogpost. For that, we have a bonus tip for you.

Did you know, According to Data and Marketing Association, for every $1 you spend on email marketing, you can expect an average return of $42 ?  

Subscribe to the Ebooktreehouse for more educational content and do sure to check our store (through the Courses menu) and claim a social-media advertising course today.